WIN a signed copy of Adventures of SuperYam: Harry and SuperYam™ [competition inside]


Meet SuperYam™, the superhero who represents the world of fruit, vegetables and healthy eating!

Harry and SuperYam™, written by Sydney mum Alla Novochenok-Serhan and illustrated by Jay Rollins, is the first story from Adventures of SuperYam™; a children’s picture-book series promoting food education and tackling childhood obesity.
SuperYam™ is the intergalactic superhero who travels to Earth to help Harry, a young boy who gets to discover an exciting and wonderful world of fruit and vegetables and through this journey, changes his perception of healthy eating.

With SuperYam™’s help, Alla is inspiring children to think about their food choices and helps parents to facilitate the necessary changes. SuperYam™ teaches children about benefits of healthy fresh food – where it comes from, how it positively impacts on their well-being and how it can ultimately empower them.
A charming rhyme-filled script and bright, vivid illustrations team up to create an easy and understandable read for young children – a journey they can and want to join. Included in the book is also SuperYam’s™ delicious Vegetable Soup recipe – a way to entice young readers to get involved further; perhaps all the way to the dinner table!

“I wanted to create a bridge between a story my kids would find amusing and their meal times. Kids cant get enough of superheros and so I’ve given them SuperYam™ – a superhero who can guide and inspire, rather than just drive fast cars or shoot lasers – but ultimately still end up saving their world where the number one villain is obesity” says Alla.


Author and mother of two boys, Alla Novochenok-Serhan has found a way to integrate young children’s superhero obsession with food education and thanks to her ongoing efforts, she was recently named as an Ambassador for the Jamie Oliver’s Food Revolution, a global initiative focused on fighting childhood obesity.
Knowing only too well the challenges many parents face with getting their children to eat more fruit and vegetables, Alla has devised a creative way to connect with fussy eaters.
Very committed to the cause of healthy eating, she is also now studying with the IIN (the Institute of Integrative Nutrition) to become a certified wellness/health coach and has been invited to join the Community Partnerships Committee in her local NSW Health district.

The second adventure of SuperYam™ is 3/4 finished being illustrated and Alla has signed a contract with a local production house that will help her get her books onto international market!

Alla has also kindly agreed to spread the love of healthy eating and to offer one of my readers a signed copy of her wonderful book! All you have to do is to comment below to be entered. A lucky winner will be randomly drawn on the 3rd of November and announced shortly after.

If you just cannot wait, the book is available online at for RRP $14.25, The Adventures of SuperYam™: Harry and SuperYam™ is a story suitable for pre-schools, libraries and family story-time.

For more information, copies of the book, imagery or interviews with Alla Novochenok-Serhan, please contact

Good luck!

Published by Estelle Demontrond-Box

Language Teacher, CIoL-certified Translator, Published Writer, I am from Besançon, France and now live in Sydney, Australia. Enseignante de langues (CAPES d'anglais), Traductrice certifiée (CIoL) et Auteure publiée, originaire de Besançon, je vis désormais à Sydney, Australie.

7 thoughts on “WIN a signed copy of Adventures of SuperYam: Harry and SuperYam™ [competition inside]

  1. Brilliant! Education is key and I hope your hard work will see as much success in reducing childhood obesity, as the ‘Learn to Swim’ campaign has reduced childhood drownings in Australia.


  2. It’s always a struggle to get kids to eat healthy with all of the junk that looks so enticing. My 10 year old is an avid reader of anything she can get her hands on. Hopefully this would encourage her to make wiser food choices.


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